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10 Best practices for social media usage Part 1

10 Best practices for social media usage Part 1: The different interaction and engagement levels Social media are online social networks...

Introduction to Cross - Media Marketing

Introduction to Cross - Media Marketing Cross-media marketing is a blend of traditional and digital marketing media. A website is...

7 Consumer behavior stages online - Discover them

7 Consumer behavior stages online There are different stages when it comes to consumer consumption. These stages are all an effect of the...

3 steps to set KPIs - Key Performance Indicators

3 steps to set KPIs: 1. analyze business goals 2. evaluate the set SMART marketing goals 3. derive KPIs from these marketing goals as a...

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