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10 Best practices for social media usage Part 1: The different interaction and engagement levels Social media are online social networks...

Introduction to Cross - Media Marketing Cross-media marketing is a blend of traditional and digital marketing media. A website is...

7 Consumer behavior stages online There are different stages when it comes to consumer consumption. These stages are all an effect of the...

3 steps to set KPIs: 1. analyze business goals 2. evaluate the set SMART marketing goals 3. derive KPIs from these marketing goals as a...

Part 3 After having clear knowledge and overview of your company, its business goals, marketing goals, media channels, and consumer...

Part 2: Brief summary of part 1, before creating a Digital Marketing Strategy, make sure you: 1. Do research on your own business and...